Black Lives Matter Just Hired A Huge Ad Agency

22 Dec Black Lives Matter Just Hired A Huge Ad Agency

Posted at 15:19h in News by
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ITS ON!!!
The nonprofit advocacy organization Black Lives Matter now has its first official ad agency. The group has teamed with J. Walter Thompson New York to create a new beta site called Backing Black Business, a web tool to make discovering black-owned small businesses throughout the United States easier.

According to a statement, the new site is the start of the organization working with the agency to strategically plan their 2017 communications and events; a year which the organization wants to make about building black power. The agency aims to help establish the movement beyond the hashtag that made it famous.

 

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